Stephen Rosen
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Stephen Rosen
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Stephen Rosen, President & Chief Executive Officer, Business Strategist, Speaker, and Author of The Domino Effect series is an experienced veteran of Start-Up Companies and New Product Development. His twenty year career includes countless projects, mostly creating and implementing business and marketing plans, sales and sales training, and developing process improvement strategies. He has been involved with both new companies and established companies with sales of up to $200M. He has worked with companies in 44 states and 6 countries. Steve’s Domino Effect approach has given him the ability to earn his M.B.A. and Six Sigma Green Belt

•Directed 12 new product introductions and 5 new company/division start-ups

•Supervised team of as many as 18 direct reports including scheduling, recruitment, performance reviews, skill development and termination

•Successfully prepared, presented , and earned two $100,000 state grants for start ups

•Worked on several company merger/acquisition transition teams ranging from $500K to $110M

•Responsible for leading a $3.5 Million business with a team of 18 direct-report professionals

•Consulted several businesses to reach a new level of marketing prowess, operational sophistication, and human resource management

•Product Manager for dozens of products over career including consumer goods, commercial-consumable, software/hardware solutions and technical oriented products

•Managed and/or created all marketing support material throughout professional career including websites, sales, product & corporate literature, trade publication advertisements, multi-media, tradeshow material, apparel, and ad specialties.

•Developed and launched revolutionary high-tech product within 12 months in a greatly saturated market utilizing focus groups, telephone research, and field studies to qualify

•Increased market-share 50%, billing 35% ($1.75M) over 3 years through product enhancements and new marketing strategies

•Worked on consumer goods New Product Development/New Product Introduction team launching three new successful product lines within six months

•Worked with retail plan-o-grams and major retail accounts including Wal-Mart, Staples, Walgreen’s, Office Max, Rite Aid

•Worked with licenses for Disney, Nickelodeon, Coca-Cola and Warner Brothers

•Instrumental in 400 item product rationalization project

•Researched, analyzed, and recommended procurement of $85K Customer Relationship Management Software Program

•Managed and/or created all sales related material including distribution agreements, warranties, proposals, incentive programs, and contracts

•Closed highest volume/highest profit margin orders within two months of initial contact

•Established accountability standard for sales excellence with limited added reporting, result was 8% ($500K) increase in sales first year.

•Established global distribution network of 18 technical dealers within first year of division’s existence

•Worked with over 300 dealers in established technical product line including 43/50 states and 5 countries (including Europe and Asia)

•Visited nearly 250 customers in 9-month period increasing brand awareness and re-establishing struggling corporate image 25% during same period

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The Domino Effect
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